Instapage Sales and Marketing Solutions
Users get various sales and marketing solutions with Instapage. The company breaks these down by channels and use cases.
Users can create matching landing pages for each ad. They can send visitors to unique pages that match the ad content.
Instapage claims its customers experience an average conversion rate of 16%. Google Ads have an average conversion rate of less than 4% across industries.
With Instapage, users can send people who click on social ads to personalized landing pages. Landing pages convert customers at a higher rate than a homepage or service page.
So sending people to relevant landing pages helps increase conversions. And users can A/B test these pages to optimize conversions.
Users can create unique landing pages for every display ad or group. Building a landing page to match ad messaging often increases advertising ROI.
Instapage makes it easier for users to generate leads. They can create personalized landing pages for each ad campaign.
Aligning the messaging of pre-click and post-click stages resonates more with people. That increases the chances of capturing high-quality leads.
Users can easily create relevant landing pages for retargeting campaigns. They can do this at scale if necessary, saving time.
Retargeting is a proven way to increase conversions. A matching landing page for campaigns can help boost conversions further.
Landing pages convert at higher rates than product pages. Users can simplify these pages with Instapage and create them quickly.
Why Use ConvertCalculator With Instapage?
With ConvertCalculator, you can create highly-customizable forms and embed them into your Instapage landing pages. And you can integrate interactive content to make landing pages more engaging - no coding needed.
Sometimes a generic form isn’t enough to capture high-quality leads. You often need to gather more information to separate high-intent buyers from time wasters.
That’s where highly-customizable forms from ConvertCalculator make the difference. They let you ask all the right questions and capture more quality leads.
You can take advantage of complex question branching to guide people through forms. From the answers, you can identify high-quality leads.
And you can even embed order forms into your Instapage landing pages with ConvertCalculator. People can order your products directly from the landing page.
That eliminates any more unnecessary steps on the customer journey. For instance, you don’t need to refer customers from the landing page to your main website to order. So you remove a buying barrier, increasing the likelihood of conversions.
Landing pages with interactive content can lead to higher customer satisfaction. They keep visitors engaged and involved in the lead-generation process.
For example, you could embed a test on your Instapage landing page with ConvertCalculator. That lets visitors interact with your page and helps you capture more leads.
Interactive content also helps you gather better customer insights. When customers interact with your content, they answer questions about themselves and get results.
Let’s say you own an accounting business. You could embed an interactive calculator into your Instapage landing page.
The calculator can help visitors estimate their tax payments. And you collect detailed information, allowing you to target them with tailored offers that suit their needs.
Highly-customizable forms and interactive content on your Instapage landing pages open many doors for your business. Take advantage of them with ConvertCalculator.