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Lead generation software

Turn more leads into customers with a lead generation calculator form.

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4.8 out of 5 stars

4.8 / 5
"Any website needs a calculator!"

Capture more leads

Capture more leads by creating an engaging experience where you can show the true value of your product.

Focus on your brand

The calculator blends right into your current website. You can also customize style and layout for complete control.

Get leads in your inbox

Receive an e-mail for every captured lead. Because all the data is there, you can make an awesome follow up.


Build any type of lead generation form

Build any type of lead capture calculator form your business needs. Here some examples of what kind of lead capture tools you can build

Amazon Growth Potential example

and more

Features for lead generation

You can get started in minutes and all the features your growing team needs are built-in, with no bloated plugins to maintain.

Feature packed calculator builder

Create any kind of calculator form your want, with extensive question types, and beautiful layout and design options.

Powerful calculations

If you know how to use Excel or Google Spreadsheets, you can use our calculator form builder.

Accept online payments

Accept online payments directly from a calculator. Perfect for down-payments or converting leads to customers on the spot.

Powerful integrations

Integrate with your favorite CRM or marketing tool through Zapier. We integrate with 1000+ apps.

No coding skills required

You don't have to have technical skills to create and deploy your calculator.

Any platform, anywhere

Set up in minutes on any website or use our standalone landingpage. ConvertCalculator integrates with every platform or CMS. 100% mobile support.

what they say

Currently there are 7232 live calculators that helped our customers capture 635250 leads.

Since 2017 people have been telling us how ConvertCalculator has helped them to capture more leads, faster. Here are a few highlights.

"We have built 2 lead generation calculators as part of our slaes funnel. We have also built 3 internal calculators to provide calculators for staff to provide leads & customers with reports about their property portfolio. It's made internal processes easier and more streamlined."
Kim T.
Head of Growth & Automation

4.6 out of 5 stars

"Great! This calculator is a cornerstone of our website and sales generation and has worked very well for our needs. Intuitive and easy to use, with a great selection of elements that can cover just about all your bases. Highly recommended. "
Raven W.
Website Manager

4.6 out of 5 stars

Ready to capture more leads?

Create your free lead generation calculator today.

Common Lead Generation Software Questions

What is lead generation?

Lead generation is the process of turning your website visitors into potential customers (someone who is interested in buying your company's product or service). You typically need lead generation software to generate leads effectively. In setting up a webpage for your business, you’ll undoubtedly have a strong focus on its marketing potential. Therefore, your focus will be on maximising the way in which you generate leads. Fortunately, our lead generation software can be used as an effective method of lead capture.

There are many ways to generate leads, and these are generally categorised as either outbound or inbound marketing. Outbound refers to more traditional methods of marketing, such as radio and television advertisements. It is often seen as obnoxious and heavy-handed, with the material often seen as an interruption.

Inbound, on the other hand, seeks to create content that attracts people directly to your company through subtler means. This interest can then be converted into engagement and sales since leads have a genuine interest in your company or product.

Can a calculator form be used for lead generation?

By using a calculator form on your website, you immediately engage potential customers the with the service you can provide. The direct engagement that a lead generation calculator form encourages prompts leads to take further action on your website.

What’s better, is that ConvertCalculator can help you in doing just this. For instance, the calculator form allows you to add a field that encourages leads to input their email for further information. This process helps naturally convert strangers into customers by having them actively participate in the potential your product can provide them.

Not only this, but it looks good! Consider the fact that you may choose to promote the use of your calculator (or, lead capture form) using various social media channels. You need to ensure that it works effectively on any range of devices. Fortunately, our lead capture software is supported by desktop, mobile and tablet devices, meaning you can rest easy knowing all potential leads get to make use of the calculator’s accessible and engaging design.

How easy is it to create and embed this lead generation software?

Creating a calculator and embedding it on your website is incredibly simple, especially for those of you versed in spreadsheet software. Our software encourages you to customise questions and fields applicable to the needs of your customers. In order to do this, all that is required is that you change the relevant questions, values and controls.

If things still don’t appear clear enough, take the time to read the our extensive support guides. Failing this, be reminded that our tool offers premium support and offers a Concierge service to help you build, embed and design a calculator.

What tools do we integrate with to follow up leads?

Thanks to the fact our lead generation software integrates with Zapier, you can make use of the calculator in combination with over 1000 apps. This means such things as integration with email; the creation of rich PDF documents with Ultrdox; data capture in Google Spreadsheets; and even have applications such as Slack notify you in the event that a new lead has been captured.

In addition to this, our lead capture tool also integrates with such things as HubSpot’s CRM tools. By integrating your calculator with the CRM tools HubSpot offers, you can make sure to document the contact and deal information of any potential leads.