The results are looking great
4X
Quadrupled leads
3,500
Calculator visits
50%
Calculator visits
6%
Calc submissions
The results are looking great
4X
Quadrupled leads
3,500
Calculator visits
50%
Calculator visits
6%
Calc submissions
The results are looking great
4X
Quadrupled leads
3,500
Calculator visits
50%
Calculator visits
6%
Calc submissions
Background
Ellio, based in Belgium, was started by engineers Tomas Keppens and Jorrit Heidbuchel in 2020. They wanted to make e-bikes that stand out by using car tech for better safety, comfort, and reliability. Their lineup may be small, but it packs a punch with features like All-Wheel Drive and Continuously Variable Transmission, aiming to shake up the e-bike world.
Challenge
Getting people excited about something new, especially when you’re a startup with not much marketing power, is tough. Ellio faced this head-on. They needed a way to show off their e-bikes' cool features without dumping tons of specs on potential customers. Plus, the old way of getting a quote was too slow and complicated, which could turn people off.
Solution
Ellio found a game-changer with ConvertCalculator. They created an e-bike product configurator that's easy and fun to use, much like those for customizing cars online. Customers could mix and match features, seeing the price only after entering their details, which helped Ellio capture leads more effectively. This move didn't just make their website stickier; it quadrupled their leads and gave them better insights into what their customers really wanted.
Ellio’s Story So Far
Ellio is a Belgian speed pedelec manufacturer that aims to revolutionize the e-bike industry by incorporating automotive technology into a new breed of e-bikes.
The engineering duo of Tomas Keppens and Jorrit Heidbuchel formally launched the Ellio brand in 2020 after working on a couple of prototypes for several years. Both founders have extensive backgrounds in vehicle engineering which they use to their advantage when developing new products. Their primary goal is to create a safe, comfortable, and very reliable modern e-bike.
They currently have a small range of e-bikes that feature modern automotive technologies such as All-Wheel Drive (AWD), Continuously Variable Transmission (CVT), Regenerative braking, Intelligent brake control, and Cruise/speed control.
Educating potential customers about a new and innovative product like this can be very difficult — especially for a startup that has limited marketing reach and smaller resources for customer service and sales.
Ellio needed a quick and easy way to communicate what features and options are available on each of their products without having to bombard customers with a mountain of spec sheets.
As you can imagine, it is important for a young brand like Ellio to treat every visitor with care and maximize the possibility of turning them into a lead.
Before ConvertCalculator, interested visitors would have to perform the following steps to get a quote:
Look for their contact info on the site.
Leave a message asking for a quote.
Wait for a callback from sales to discuss the available options.
This entire process took a lot of time, for both Ellio and their customers! This is why they started their search for a better solution. Which they found in a product-calculator-lead-form build with ConvertCalculator.
Ellio’s E-Bike Product Configurator
As a solution to their problem, Ellio created an e-bike product configurator. Similar to the ones you would normally see on car manufacturer and car dealership websites.
Their product page first lists the base price of the featured e-bike and has a ‘Configure’ button that leads to a calculator form that they designed and build from scratch in ConvertCalculator.
Using a drop-down menu visitors could pick which e-bike model they wanted to customise and select options such as Performance level, Color, Suspension Type, Steering and Battery Storage. This approach allows site visitors to quickly discover and explore the different options and upgrades that are available for each e-bike model.
After choosing their ideal setup, users are required to enter their name and contact info and submit the form before the price is visible in the calculator. Showing results until after submission is a perfect way to score more leads.
The product configurator saves customers from researching and reading through different pages just to figure out what other options and features were available for the bike.
The product configurator gives instant clarity on the possibilities and costs involved. It’s also a great way to get potential customers excited about the e-bike’s potential and to upsell options.
One of the main benefits that the team at Ellio experienced was that the calculator lowered the barriers that potential customers were facing when trying to better understand and gain more insight into the product.
It also made the website more interactive and user-friendly and kept visitors engaged with the product and its brand.
🥇 Ultimate benefit: 4x more leads!
By featuring their product configurator prominently on different sections of their website, Ellio was able to quadruple their leads in a short period of time. It also had a noticeable impact on their website traffic and conversion rates.
🥈Added benefit: customer insights
Using the customer data they collected, Ellio could also now better understand exactly what each of their new leads was interested in. Instead of having to go back and forth through phone or e-mail just to discuss the different options and get an idea of what they’re looking for.
Why Ellio Chose ConvertCalculator?
When researching solutions, Ellio stumbled upon ConvertCalculator and quickly learned it could do everything they need.
They immediately noticed the ConvertCalculator platform is very easy-to-use and set up in a short amount of time. The free trial and flexible pricing model also made their cost of entry very low — which was also one of their primary considerations.
Most of the other options they explored were either too expensive or were difficult to customize without paid consultation.
What surprised them the most was how easy to use ConvertCalculator's rule engine was. It allowed them to design the fairly sophisticated online product configurator that they had in mind, without the help of a developer.
We found the entire experience with ConverCalculator very simple and straightforward, but also very effective and flexible. And the results were very professional looking and fit perfectly with the professional brand image we were trying to project.
Jorrit Heidbuchel
Founder
Learn how ConvertCalculator can increase your online leads
If you’d like to see for yourself how ConvertCalculator can help your lead generation and conversions, check out our pre-made templates to discover different calculator form widgets that might suit your exact needs.
You can set up and customize your own interactive online calculator and add it to your site today — completely free of charge. We’ll only start charging you once your calculator form exceeds 100 monthly visits. Our flexible pricing model is also very affordable and you’ll only have to pay for the features that you’ll need.
Ellio’s Story So Far
Ellio is a Belgian speed pedelec manufacturer that aims to revolutionize the e-bike industry by incorporating automotive technology into a new breed of e-bikes.
The engineering duo of Tomas Keppens and Jorrit Heidbuchel formally launched the Ellio brand in 2020 after working on a couple of prototypes for several years. Both founders have extensive backgrounds in vehicle engineering which they use to their advantage when developing new products. Their primary goal is to create a safe, comfortable, and very reliable modern e-bike.
They currently have a small range of e-bikes that feature modern automotive technologies such as All-Wheel Drive (AWD), Continuously Variable Transmission (CVT), Regenerative braking, Intelligent brake control, and Cruise/speed control.
Educating potential customers about a new and innovative product like this can be very difficult — especially for a startup that has limited marketing reach and smaller resources for customer service and sales.
Ellio needed a quick and easy way to communicate what features and options are available on each of their products without having to bombard customers with a mountain of spec sheets.
As you can imagine, it is important for a young brand like Ellio to treat every visitor with care and maximize the possibility of turning them into a lead.
Before ConvertCalculator, interested visitors would have to perform the following steps to get a quote:
Look for their contact info on the site.
Leave a message asking for a quote.
Wait for a callback from sales to discuss the available options.
This entire process took a lot of time, for both Ellio and their customers! This is why they started their search for a better solution. Which they found in a product-calculator-lead-form build with ConvertCalculator.
Ellio’s E-Bike Product Configurator
As a solution to their problem, Ellio created an e-bike product configurator. Similar to the ones you would normally see on car manufacturer and car dealership websites.
Their product page first lists the base price of the featured e-bike and has a ‘Configure’ button that leads to a calculator form that they designed and build from scratch in ConvertCalculator.
Using a drop-down menu visitors could pick which e-bike model they wanted to customise and select options such as Performance level, Color, Suspension Type, Steering and Battery Storage. This approach allows site visitors to quickly discover and explore the different options and upgrades that are available for each e-bike model.
After choosing their ideal setup, users are required to enter their name and contact info and submit the form before the price is visible in the calculator. Showing results until after submission is a perfect way to score more leads.
The product configurator saves customers from researching and reading through different pages just to figure out what other options and features were available for the bike.
The product configurator gives instant clarity on the possibilities and costs involved. It’s also a great way to get potential customers excited about the e-bike’s potential and to upsell options.
One of the main benefits that the team at Ellio experienced was that the calculator lowered the barriers that potential customers were facing when trying to better understand and gain more insight into the product.
It also made the website more interactive and user-friendly and kept visitors engaged with the product and its brand.
🥇 Ultimate benefit: 4x more leads!
By featuring their product configurator prominently on different sections of their website, Ellio was able to quadruple their leads in a short period of time. It also had a noticeable impact on their website traffic and conversion rates.
🥈Added benefit: customer insights
Using the customer data they collected, Ellio could also now better understand exactly what each of their new leads was interested in. Instead of having to go back and forth through phone or e-mail just to discuss the different options and get an idea of what they’re looking for.
Why Ellio Chose ConvertCalculator?
When researching solutions, Ellio stumbled upon ConvertCalculator and quickly learned it could do everything they need.
They immediately noticed the ConvertCalculator platform is very easy-to-use and set up in a short amount of time. The free trial and flexible pricing model also made their cost of entry very low — which was also one of their primary considerations.
Most of the other options they explored were either too expensive or were difficult to customize without paid consultation.
What surprised them the most was how easy to use ConvertCalculator's rule engine was. It allowed them to design the fairly sophisticated online product configurator that they had in mind, without the help of a developer.
We found the entire experience with ConverCalculator very simple and straightforward, but also very effective and flexible. And the results were very professional looking and fit perfectly with the professional brand image we were trying to project.
Jorrit Heidbuchel
Founder
Learn how ConvertCalculator can increase your online leads
If you’d like to see for yourself how ConvertCalculator can help your lead generation and conversions, check out our pre-made templates to discover different calculator form widgets that might suit your exact needs.
You can set up and customize your own interactive online calculator and add it to your site today — completely free of charge. We’ll only start charging you once your calculator form exceeds 100 monthly visits. Our flexible pricing model is also very affordable and you’ll only have to pay for the features that you’ll need.
Ellio’s Story So Far
Ellio is a Belgian speed pedelec manufacturer that aims to revolutionize the e-bike industry by incorporating automotive technology into a new breed of e-bikes.
The engineering duo of Tomas Keppens and Jorrit Heidbuchel formally launched the Ellio brand in 2020 after working on a couple of prototypes for several years. Both founders have extensive backgrounds in vehicle engineering which they use to their advantage when developing new products. Their primary goal is to create a safe, comfortable, and very reliable modern e-bike.
They currently have a small range of e-bikes that feature modern automotive technologies such as All-Wheel Drive (AWD), Continuously Variable Transmission (CVT), Regenerative braking, Intelligent brake control, and Cruise/speed control.
Educating potential customers about a new and innovative product like this can be very difficult — especially for a startup that has limited marketing reach and smaller resources for customer service and sales.
Ellio needed a quick and easy way to communicate what features and options are available on each of their products without having to bombard customers with a mountain of spec sheets.
As you can imagine, it is important for a young brand like Ellio to treat every visitor with care and maximize the possibility of turning them into a lead.
Before ConvertCalculator, interested visitors would have to perform the following steps to get a quote:
Look for their contact info on the site.
Leave a message asking for a quote.
Wait for a callback from sales to discuss the available options.
This entire process took a lot of time, for both Ellio and their customers! This is why they started their search for a better solution. Which they found in a product-calculator-lead-form build with ConvertCalculator.
Ellio’s E-Bike Product Configurator
As a solution to their problem, Ellio created an e-bike product configurator. Similar to the ones you would normally see on car manufacturer and car dealership websites.
Their product page first lists the base price of the featured e-bike and has a ‘Configure’ button that leads to a calculator form that they designed and build from scratch in ConvertCalculator.
Using a drop-down menu visitors could pick which e-bike model they wanted to customise and select options such as Performance level, Color, Suspension Type, Steering and Battery Storage. This approach allows site visitors to quickly discover and explore the different options and upgrades that are available for each e-bike model.
After choosing their ideal setup, users are required to enter their name and contact info and submit the form before the price is visible in the calculator. Showing results until after submission is a perfect way to score more leads.
The product configurator saves customers from researching and reading through different pages just to figure out what other options and features were available for the bike.
The product configurator gives instant clarity on the possibilities and costs involved. It’s also a great way to get potential customers excited about the e-bike’s potential and to upsell options.
One of the main benefits that the team at Ellio experienced was that the calculator lowered the barriers that potential customers were facing when trying to better understand and gain more insight into the product.
It also made the website more interactive and user-friendly and kept visitors engaged with the product and its brand.
🥇 Ultimate benefit: 4x more leads!
By featuring their product configurator prominently on different sections of their website, Ellio was able to quadruple their leads in a short period of time. It also had a noticeable impact on their website traffic and conversion rates.
🥈Added benefit: customer insights
Using the customer data they collected, Ellio could also now better understand exactly what each of their new leads was interested in. Instead of having to go back and forth through phone or e-mail just to discuss the different options and get an idea of what they’re looking for.
Why Ellio Chose ConvertCalculator?
When researching solutions, Ellio stumbled upon ConvertCalculator and quickly learned it could do everything they need.
They immediately noticed the ConvertCalculator platform is very easy-to-use and set up in a short amount of time. The free trial and flexible pricing model also made their cost of entry very low — which was also one of their primary considerations.
Most of the other options they explored were either too expensive or were difficult to customize without paid consultation.
What surprised them the most was how easy to use ConvertCalculator's rule engine was. It allowed them to design the fairly sophisticated online product configurator that they had in mind, without the help of a developer.
We found the entire experience with ConverCalculator very simple and straightforward, but also very effective and flexible. And the results were very professional looking and fit perfectly with the professional brand image we were trying to project.
Jorrit Heidbuchel
Founder
Learn how ConvertCalculator can increase your online leads
If you’d like to see for yourself how ConvertCalculator can help your lead generation and conversions, check out our pre-made templates to discover different calculator form widgets that might suit your exact needs.
You can set up and customize your own interactive online calculator and add it to your site today — completely free of charge. We’ll only start charging you once your calculator form exceeds 100 monthly visits. Our flexible pricing model is also very affordable and you’ll only have to pay for the features that you’ll need.
Continue reading
More leads in less time_
Start building the future of your company, today
Create powerful on brand calculators, lead generation forms and apps that automate your marketing and sales processes
Start with a template
Find inspiration or customize an outstanding template, complete with functional formulas and flows to help you get started.
Let us build for you
We can build your calculator, and afterwards you can always make changes yourself. Our service starts at just $250.
More leads in less time_
Start building the future of your company, today
Create powerful on brand calculators, lead generation forms and apps that automate your marketing and sales processes
Start with a template
Find inspiration or customize an outstanding template, complete with functional formulas and flows to help you get started.
Let us build for you
We can build your calculator, and afterwards you can always make changes yourself. Our service starts at just $250.