How to create a wedding photography price quote calculator

Learn step by step how you can create a wedding photography price quote calculator on your site.

Before we start, make sure you have an account on ConvertCalculator. If you haven't set one up, do it now for free at Click on "+ New calculator" and select "Start from scratch" and we are ready to begin.

List of products

In this tutorial, we are going to pretend we are a photographer, and we want to create an online wedding photography price quote for our website. We offer the following services:

  • Photography (Duh!) with optional assistant
  • Wedding Web Site
  • Bridal Portrait Session
  • Book types (e.g size #1, size #2 and size #3)
  • Print types (e.g., 1, 2, 3, and 4)

Building the calculator

Go ahead and click the "+" icon in the top right to see an overview of all the available elements for your calculator. Select the "Number" question by clicking on it or dragging it into the canvas. Now you need to:

  1. Change the title of the question to "Rehearsal duration".
  2. Display as: Incrementer.
  3. Set up "Minimum", "Maximum", "Default," and "Step".

After that, press "Done" and create one more "Number" question in the same way for "Wedding day duration".

Adding service options

After clicking "+", go to "Basic questions" and set up these two "Lists":

  1. Wedding book type
  2. Print set type

Configure both "Lists":

  • Display as: Multiple choice
  • Fill "Options" with types of books and print sets.

  • Complete "Value" with the price of each type.

Now let’s add a "Number" basic question to define the number of pages in the book:

  • "Title": How many pages?
  • "Display as": Range
  • Set up "Minimum", "Maximum", "Default," and "Step".
  • "Postfix": pages.

Adding extra services

As a wedding photographer, you can offer different extra products and services. To give the customer the possibility to choose, we will add "Yes / No" advanced questions. For example:

  • Do you need me to bring an assistant? (+$100)
  • Engagement Portrait Session (+$30)

You can add as many questions as you want and use the option "display us: checkbox".

Other questions

Ok, let's speed things up. You will need to create the following other questions to get the necessary information from your customer:

  • Date question ("When will the wedding be?")
  • Place question ("Where will the wedding be?")
  • Text question ("What's your name?")
  • Email question ("What's your email?)

Add a formula

We just need one formula in our calculator. Go ahead and add a formula to the bottom of the canvas, change the title to "Total price" and add "$" as the prefix.

The equation will sum every value, and for questions that do not have value, we will add it in two variables to create a clear syntax on the final formula.


  • QA: Rehearsal duration
  • QB: Wedding day duration
  • QC: Wedding book type
  • QD: How many pages?
  • QE: Print set type
  • QF: Do you need me to bring an assistant? (+$100)
  • QJ: Engagement Portrait Session (+$30)

Variable A

QF * 100 + QJ * 30

Variable B

QA * 75 + QB * 75 +QD * 5
After set variables, you are ready to set the formula, which will display the result of "Total price":
VA + VB + QC + QE

Creating the Call to Action

Ok, we are almost done! You need the customer to finish the quote, so we will create a call to action request. Go ahead and add a "Button" (via "+") via "Elements". After that, fill out the following fields:

  1. "Button Text": Send request
  2. Toggle the switch: "Redirect to custom page after submission"
  3. "Custom Redirect url": Complete with any site you want.

Note: As regards calculator styling, it is possible to add some "Elements" as containers or dividers. Besides, calculator settings provide more color and format options.

Congratulations, you made it! Now you and your customers will enjoy a joyful price quoting process using Convertcalculator.

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